6 Right Ways to Drop Ship Without Looking like a Scam Store
Dropshipping is an extremely popular business model for many new entrepreneurs due to online marketing skills outweighing financial capacity. As an agency, we have a lot of clients who have opted for a dropshipping model as their first step into the world of entrepreneurship. You can basically run a business without holding any inventory. This […]
9 Marketing Strategies that Jewellery Brands are using to Sell More Online (in 2022)
With the onset of Covid, it was speculated that customers will only buy necessities, and jewellery was certainly not one of them. We also expected many of our jewellery clients to take a hit, but on the contrary, we saw many of our clients grow during the lockdown and are in the recovery stage now. […]
How to Create a Shopify product page that is the best in class
Designing an online store, a lot of focus goes into designing the homepage because it’s the first thing visitors see when they land there. But, the purpose of any e-commerce website is to generate sales, so it is essential that the product page is impressive if you hope to achieve that goal. Having a well-customized […]
How To Write Product Descriptions for your Jewellery Brand that Sell
No matter the size of your online store, product descriptions play a pivotal role in your eCommerce business. Effective product descriptions can help lure in potential customers, good descriptions can potentially influencer a customer to make a purchase and great descriptions can ultimately help improve the conversion rates and increased sales. A product description is […]
6 Brand Positioning Strategies for Ecommerce Businesses they won’t teach you at Harvard
In today’s day and age, having a well-built website or offering great discounts won’t always guarantee success. But, what will guarantee success is a unique branding strategy that gives you an edge over your competitors. It’s important to build your branding strategy and idolize your thoughts into one before diversifying your business. The first thing […]
FARFETCH Acquires Cult-Favorite Luxury Beauty Destination, VIOLET GREY, and here’s Everything you need to know
Farfetch, one of the world’s leading online luxury destinations, has acquired Violet Grey for an undisclosed amount which would mark the luxury e-commerce giant’s foray into the $70 billion luxury beauty market space. Violet grey is an LA-based, editorial-driven beauty marketplace that has become a renowned beauty destination for many iconic global brands like Augustinus […]
5 Brands that do a good job showing Fabric Swatches on Product Page
As an eCommerce Agency, we are responsible for ensuring the product pages of our clients convert well. Even the smallest things matter and the opportunity to improve the conversion rate comes in many forms, depending on the product our clients are trying to sell. One such category is fabric items. When you’re trying to sell […]
How Ecommerce Brands are using Skim Links for Press and Monetisation
As an eCommerce Agency, we get asked about our experience with different marketing channels quite frequently. Ever since the IOS 14 update, many retailers are facing a downfall in ad performance which has prompted them to look out for more options to drive traffic and sales. Affiliate marketing is a service that we offer to […]
10 Key Take-Aways from McKinsey’s & BOF State of Fashion 2022 Report
It is no surprise that the last 2 years have been nothing short of a whirlwind and have challenged the fashion industry in unprecedented ways. Due to the pandemic, consumer behavior changed drastically, supply chains were disrupted, and ¾ of the world’s fashion companies saw their economic profits drop by about 90%. But as we […]
15 Must-Read, Must-Listen Golden Resources for eCommerce Retailers
“Learn every day, but especially from the experiences of others. It’s cheaper,” – John C. Bogle Starting an eCommerce business may seem fascinating at first but once you start, you may notice that it’s not all roses. Building a successful business is not a sprint, but a long marathon, if I may say so. Every […]